Your Virtual Presence

When someone types your name into an internet search engine, what comes up? When someone looks for you online, the results of their search is your "virtual presence." With the technological boom in our society, it is not uncommon for an employer or interviewer to search for applicants online to see what pops up. What are some best practices to ensure that what an employer finds inspires them to hire you?

1) Be aware of what comes up in a search for you online already. If you have inappropriate pictures or blogs on any websites, take them down.
2) Start shaping a more professional virtual presence by joining professional websites and internet groups. For instance, create a profile with an organizational website that matches your field.
3) Create a LinkedIn profile, it's a great way to network professionally (http://www.linkedin.com/).

In summary, your virtual presence is important! Instead of losing a potential job opportunity because you forgot to take down an offensive picture, pleasantly surprise an employer with an impressive, professional virtual presence.

- Bridget Hopp, Career Advisor